This song was created thinking of where we all go in that Nothingness head space and the comfort and danger that waits there.
I have been a fan of my friend Ryan Weibust and his childhood friend Chris Shonting's production company Unproduction and when it was decided that Nothing was going to be the lead single off a new record, I knew right away that they were the team that could bring it to the visual level it deserves.
As a person finding passion in the visual worlds of art and film and as a creator of visuals for projects of my own and others' ( Check out the stop motion video I just made for Czarface and MF DOOM that premiered this week-- HERE !) I wanted to make sure that this song was brought to life through the perfect team and story and Unproduction did just that.
I gave the guys the song and lyrics and a brief about what it meant to me when I wrote it. They took it from there and created a narrative unique and stand alone along with a use of the color Orange in the theme to represent the Nothingness. We are both mutual fans of Roman Polanski, Sam Raimi among many other significant film makers things of the eerie and this seemed to pair perfectly with the dark undertones to the song. Thank you to the incredible team involved in the making of this video..
Directed and Produced by Unproduction Director of Photography - Joe Bressler Gaffer: Devan Davies - Wood Props/SFX - Tooth Log Make Up - Sasha Yefremova Styling - Kelly Jean Schafer Stills - Jared Sherbert 'Nothing' 2018 PAPI Song written by - Kendra Morris, Jeremy Page, Colin Brown Produced by - Jeremy Page Mastered by - Kevin Blackler at Blackler Mastering Special Thanks to Meryl Smith & Pier 59 Studios